MAKE THE FINAL PUSH COUNT

David explains how he built early momentum towards a demanding fundraising target before facing the harder second half of his campaign. He shares why reminders matter, how supporters sometimes need asking more than once and how continuing to fundraise around race day helped him finish over target.

Imogen explains why fundraisers should not be afraid to remind people about their challenge as the target gets closer. She shares how supporters often intend to donate but simply forget, making well timed reminders and another ask around race day valuable ways to generate those final donations, just as see did for the Great Manchester Run.

Melissa explains how she used different approaches to keep donations coming throughout her fundraising campaign. She shares how direct emails, workplace contacts and carefully targeted messages helped her raise more than £3,000. Her experience shows how revisiting different audiences can provide valuable momentum when you are pushing towards your target.

Fi shares the experience of working towards a collective fundraising target and watching the total gradually move closer to the goal. She explains how different fundraisers contributed different amounts and why maintaining momentum and making a determined final push helped the group get over their target line.

Julie explains how she kept her fundraising moving when reaching her target became challenging. She shares the approaches that helped her momentum, the importance of continuing to communicate and why persistence matters. This all shows that fundraising can continue developing right through the final stages.

Frank explains how he maintained his fundraising efforts as his half marathon challenge approached and continued looking for opportunities to raise more. He shares the importance of keeping supporters engaged, making further asks and staying focused on the cause. His experience shows why fundraising does not need to finish when race day arrives.